
Build A Mountain Of Confidence In Public Speaking
SQI-Security Quantum Investing
SQI Security Entrepreneur Series 11
For The Security Consultant In Mind
Speaking The Common Language
One of the first things that we need to work on when it comes to public speaking is to figure out the right way to get the message across.While there will be some variations in how you do this based on the audience and the topic that you need to discuss,there are some general rules that you are able to follow, regardless of the situation.
Many people who get into public speaking think that they need to be impressive all the time or no one will listen to them at all. They want to use big words and complex thoughts to get the point across. But this does not work all the time. It can make it hard for the audience to figure out what is being said and may ruin the message.
Plus, when you are trying to be impressive, rather than focusing on the message at hand, you may get in over your head, which will make you more nervous than before. Instead of worrying about all of that fancy talk and big words, it is time to take it in the other direction.
Speaking plainly is going to be a more effective tool to get the message out to the audience you are working with. This doesn’t mean you have to dumb down all of the information that you are presenting. It simply means that you can work with plain language and that it is more powerful than some of the other options.
If your ideas are important, you should not try to hide them behind a veil of words just to sound impressive. You can use all of the fancy wording that you would like, but if the idea is hidden, no one is going to notice the great ideas. Some of the ways that you can speak plainly, rather than letting the speech get in front of the ideas, include:
Honor the Idea
Being able to speak plainly is going to start and end with your ideas. No matter what the main idea of the speech is, you need to make sure that the idea is front and center and let that do the work for you.
Do not ruin all of that work by making it look fancy. A good idea can stand on your own. Try not to soften the idea either. Using things like “think”,“feel”, and “believe” can make the idea look more like an opinion instead and can make things harder to share with others. Research the idea and then own it during the presentation.
Be Yourself
When you are giving a speech and working to use all of the fancy information and words, it is because they are trying to appear to be something they are not. This can be smarter, better educated, more professional, cooler or something else. This causes them to hide behind their real self and act in a different way.
This is going to appear a bit odd when you give the speech and can make the audience focus more on those bad actions rather than the message that you are giving. Using the Shorter Word Big words can sound impressive, but sometimes they will hide the true message that you are trying to share with others. Rather than letting that happen, you will need to pick the word that makes the most sense for your needs. When you have the option between two words, it is always best to go with the shorter one. That will ensure that your message is not hidden behind some of those big words and can be so much better for the message (plus easier for you to remember).
Cut Down the Description
There are times when you will need to use a description. But there are times when the speech giver is going to try and add some more “oomph” to the story. Adding a lot of adverbs and adjectives around the idea is going to just bury it in details that are not that important. It is usually best to just cut to the chase and save the descriptive language for something else. Your focus is on the message, not on all of the extra stuff that is all around the idea
Communication is Your Top Priority Sometimes when you are speaking or writing, you may find that there is an urge to step the language up. You may look at the work and feel like the language is not pretty enough or that the audience is not going to enjoy it as much. This means that it is working though. Unless you are working through a ballad or a poem, you need to keep your first priority to communicate the message, rather than make it all flowery
Add the “You” and “Me”
Another way that you may be trying to use language in order to hide some of your ideas is a vain attempt to sound impressive is to use an impersonal and distant tone. While there are some forms of writing where you can do this, such as journalism, you will find that this is not the case often when you are doing public speaking.
To change this around a bit, you will need to add some I and me to the mixture. This is going to be a great way to make yourself seem more impressive and will help the audience to feel like they are being brought into the conversation more than anything else.
You will see that it makes your conversation seem more human, which will engage the audience more than before. You can also engage the audience more fully when you speak directly to and about them instead of using “one” or “we” in the sentences that you use. Instead of trying to make the speech done in third person, you should address them directly and see what the difference is between the two speeches. You can choose to work with a recorder to see what the differences in the two speeches before you make a decision
While it is tempting to spend your time working with flowery language in order to get others to listen to you and be impressed, this can hide the message and will not help you to really showcase your ideas and what you want to say. Keeping the language plain and simple will not only help you to showcase your idea, but can make it easier to do a great speech where you do not need to remember all that flowery and complex language.

APG Ltd Announces the Revolution of the Private Security Industry in T&T
September 23rd, 2018 – APG Ltd. (APG), a leading security entrepreneurial coaching & mentorship for security startup companies across the globe, today announced the expansion of its Security & Risk Consulting services in T&T to better support the growing needs of security companies, security practitioners and security investors.
Clients of APG now have access to revolutionary 21st century security advisory services related to their infrastructure market growth, knowledge of other multi-million dollar methods of accessing financial growth as well as access to an experienced consultant who is committed to helping security practitioners employed in security organizations of all sizes gain greater peace of mind when it comes to their security posture, sweat equity and strategic future in the sector.
We are proud to expand our Security & Risk consulting services to provide security companies, security associations and practitioners with a one-stop shop for all of their security needs,” said APG Founder Dr Sylvan Lightbourne. “This expansion of services is a reflection of our commitment to delivering superior customer experience, as well as our dedication to providing international best knowledge for our clients to maximize the value of their security infrastructure investments
Since its founding in 2018, APG has established itself as a leader in the security and risk management space, providing clients with access to advanced security technologies and services. Now, with the expansion of its Security & Risk Consulting services, in T&T, APG will be able to better serve its clients by helping them reduce risk and improve their security posture.
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SQITT is an all resource and only resource learning body for security startups to have the needed networking, coaching and mentorship access to begin their security entrepreneurial journey. SQITT follows the mandate of APG Ltd as it is a source product to inhibit new development infrastructures in modeling all security companies into SaaS, cyber security and network security business models especially in developing countries.
10 ways on how SQITT can accelerate growth in any Private Security Region-
It is important for any business to grow in order to remain competitive, and that includes security companies. Here are 10 ways to help accelerate the growth of a security company:
1. Attract Clients: In order to grow, a security company needs clients. To attract clients, a good website, marketing plan, and consistent outreach are key. Providing exemplary customer service and building relationships is also important to encourage repeat business and referrals.
2. Utilize Technology: Establish a robust virtual presence including social media accounts and an online website. Use advanced security software to monitor and protect customer data. Many customers expect their security companies to be up to date on the latest trends and technology, so staying ahead is key.
3. Expand Services: Offering a wide range of services ensures that customers will find something that matches their needs. Expand services to include alarm systems, security cameras, motion detectors, and intercom systems.
4. Develop Partnerships: Developing partnerships with other businesses in the security industry can increase visibility, as well as access to technological resources. Such collaborations can not only help increase demand but improve customer experience as well.
5. Educate Team: Continuous education is key when dealing with technology. Training the team on new and updated trends will enable them to be better prepared to face client’s requests.
6. Expand Team: A larger team allows for better service and access to more resources. When hiring make sure to establish a diverse team with varied skills and knowledge.
7. Introduce Rewards: Rewarding customers based on their loyalty can encourage repeat business and also help attract new customers. Offering promotions and discounts can also help spread the word of the company.
8. Sell Long-Term Security Solutions: Selling long-term security solutions rather than short-term plans can help increase the value-per-customer, as well as lift sales.
9. Create Industry-Specific Solutions: Identifying and targeting specific areas of the security industry with specialized products and services can help reduce competition and provide customers with a unique solution for their security needs.
10. Attend Networking Events: Networking events offer visibility, insight into the industry and latest trends, as well as an opportunity to meet potential partners and clients.
Following these steps can help accelerate the growth of a security company and enable them to remain at the forefront of security services. This will help improve customer satisfaction, word of mouth, and increased clientele, allowing the business to explore further opportunities in the security industry.
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APG Ltd., one of the leading providers of risk management and security consulting services, has announced its newest offering — APG Ltd Security & Risk Consultant.
This new service goes beyond traditional security consulting services, helping companies not only ensure compliance with relevant laws and regulations, but also reducing policy-related risk, increasing organizational efficiency, and preventing economic vitality through talent acquisition.
APG Ltd. utilizes a combination of proprietary tools and methodologies to help companies of all sizes protect and secure their talent assets and business integrity.
The APG Ltd Security & Risk Consultant offers a comprehensive approach to security and risk mitigation. At the core of this offering is their SQI model, which enables organizations or practitioners to quickly identify and mitigate security gaps. Additionally, their Risk Assessment Framework (RAF™) helps organizations evaluate and manage their risk profiles and how it affects the security workforce.
The APG Ltd Security & Risk Consultant provides advisory services, strategy and implementation planning, as well as ongoing risk management services, including ongoing assessment, auditing and testing. With this comprehensive, end-to-end solution, companies can maximize their security and compliance efforts while reducing their costs.
APG Ltd.Founder-Dr Sylvan Lightbourne commented, “At APG Ltd.,we understand the importance of a secure and compliant environment, and we are proud to offer this new service to help ensure that your members & stakeholders remain a competitive industry regionally & globally.”
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